TY - JOUR TI - INFLUENCER MARKETING STRATEGIES AND CONSUMER BEHAVIOUR OF UNDERGRADUATE STUDENTS IN SELECT TERTIARY INSTITUTIONS IN NASARAWA STATE AU - Ufada Elizabeth Esu, Anthony Ogande, Santas Tsegyu JO - Nigerian Journal of Communication Review VL - 4 IS - 2 PY - 2025 SP - 132-141 DO - ER -